content
marketing

for brands who believe  

! e e e e m s t a h t . . . e n i f , k O *

 Writing isn’t everyone’s
cup of coffee.

But for those* who obsess over writing the same way they obsess over their morning cup of joe, piecing together the perfect blog, tagline or email feels just as life-giving as that first, steaming sip.

 
Wtf is content marketing?

Basically, it’s a fancier way of saying copywriting.

Content marketing is consistent content that aims to attract and retain a target audience — and ultimately inspire profitable action. So, it’s copy and content that gets your customers to buy, subscribe, enroll…or whatever you’re trying to get them to do.

need
better
content?

Look no further.

Brand Messaging

Language guidelines that clarify your brand’s messaging and tone, so you can confidently communicate — now and forever


Copywriting

Anything with words: from naming your business to writing blog posts, marketing emails, social media captions, or a whole damn book


Website Copy

Clear and engaging words that speak like your brand and speak to your audience, getting them to “buy now” in no time


Website Design

Beautiful and functional Squarespace website design that allows you to promote your biz and connect with your customers

words matter.

Sticks and stones may break your bones, but words could potentially hurt…your business.

How? You’re too close to the subject matter to write messaging that clicks. You’re overwhelmed by the volume of content you need to produce and desperately want help. Or you’re just getting started with your biz and want language that’s right from the get-go. (Can I get an amen?)

That’s where I come in.

I’ll work my buns off to understand your brand and your customers, and then write language that connects with both. Slam dunk.

i’m maddie - but you can call me

smudgepot.

You can also call me Mad Dog, Mom Dog, or Maddielite.

I want to help your brand stand out using the power of content.

Content is  

Businesses use content (aka copy, language, words) to connect with their audience. In exchange, their audience turns into loyal customers.

But without clear and thoughtful content, your marketing efforts fall on deaf ears.

So…is your content working?

words matter.

So does your business.

Give it the content it deserves.

And let go of your copywriting woes once and for all. Hallelujah!