Maddie Adams

Formerly a creative strategist and marketer for variety of businesses in hospitality and food-and-beverage, I launched Smudgepot in the Fall of 2019 to refocus my efforts on the work I enjoy most: writing.

Boasting experience working in-house for a small business, on the three-person startup team for a creative agency, and as a key player in the city's most prestigious hospitality group, my varied experience along the marketing spectrum has resulted in a skillset that is truly unmatched. I’ve worked as a graphic designer, photographer, website designer, copywriter and project manager, which allows me to conceptualize the full picture of any marketing effort and create language that not only moves the needle, but that also fits the unique parameters for any campaign. What’s more, my innate ability to ask the right questions, connect with my clients, and truly get to understand their business model and goals allows me to write content that connects them with their customers and aligns with their values. Check, check!

Outside of content marketing, I…well…still love to write. I launched a Substack in early 2023, a podcast in August, and am also in the process of writing my first book. I teach and practice yoga, and have been doing so for nearly a decade now. If not engaged in either of those specific activities, I typically spend my free time cooking or baking, doing something fun outdoors, or just spending time with my husband Wesley, daughter Toullah, and dogter Birdie.

Want to know more? Let’s grab a coffee.