word play?

I got you.

Brand Messaging

Key to building a successful brand is language that clearly and consistently communicates your value. Brand messaging guidelines provide language specifically crafted for your brand that can be utilized in perpetuity — heck, even copied and pasted for easy use! — as well as a framework for producing new language when the need arises in the future.

Copywriting

From email marketing campaigns about improving warehouse logistics via the use of autonomous mobile robots, to a whole entire cookbook that details steps for making homemade sausage, there’s no word challenge I won’t take on. (Aside from The New York Times’ Sunday crossword. I’ve got other things to tackle on Sundays…like baking a batch of banana bread or extracting a leaf from my 1-year-old’s mouth.)

Website Copy

They say you only have one chance to make a first impression, and your website is exactly that. So, are you making the right one? People visit your website because your business solves a problem they have. Without clear and succinct language that connects your brand’s value with your customers’ needs, the impression you’re making might be pretty weak.

Website Design

Now that your website is saying the right things (because, ahem, Smudgepot wrote your website copy) don’t you think it ought to look the part, too? I’ll design a sleek and functional Squarespace site that not only helps your business sell itself online, but is also easy for you to manage as you take your business to infinity and beyond. Yer welcome :)